Optimisation

Optimising Images for Websites

Optimising the images for use on your new website is an important part of good website design and use and it is best to do this before uploading them. Why should you optimise an image. Most modern digital cameras produce images of several MB in size. This is much larger than you need and will slow down page load speed particularly for any one browsing with a slow connection. Slow page load speed...

The Importance of Webpage Optimisation

For your website to be successful, you need to spend time optimising the page and post content using relevant keywords and phrases. If your website is using WordPress and it is setup correctly then the best thing you can do to promote your site is plenty of good quality relevant content. Your aim is to be on page one of a search ranking but only about ten websites can be on page one at any one...

WordPress Takes Care of 80-90% of search engine optimisation

WordPress Takes Care of 80-90% of Search Engine Optimisation according to Matt Cutts from Google. If this is the case, then why does a new WordPress site need to be optimised? There is no doubt that WordPress is the best blogging and now CMS (Content Management System) available. By design, WordPress has already largely been optimised. WordPress is free, simple to install and Google loves it so...

Who can guarantee a number 1 ranking on Google

No one can guarantee a #1 ranking on Google. Who says, Google that is who. Beware of those businesses and web consultants that say they can offer you a first place ranking on a Google search. It is quite simple, they can’t. They may be able to achieve a number one page ranking and indeed Hobart Website Design has achieved a number one ranking on a number of occasions but there is no way...

Keyword use and SEO

Effective keyword use will often determine your website’s success or failure in ranking well with various search engines. What is your business about, what are you promoting and selling? Relevant keywords and phrases about your business and how to use them is fundamental to getting your website recognised and ranking well. Choosing the right words, phrases and using them in quality, well...

Site speed is a ranking factor

There are over 200 factors that affect search rankings and site load speed is one of them. As from about April, 2010, Google have included site and page load speed as a factor in how your website ranks. It may not be as big a factor as some of the other 200 odd factors but it is now more important to minimize site speed as much as possible. So why have Google included site speed as a factor?...

Keywords

Basically, a keyword is a word or simple phrase that a person enters into a search engine to find what they are looking for. For your website, I recommend you write down up to 3-5 keywords or simple phrases that describe and get to the core of what your website/business is about. More people are finding businesses through on-line search engines such as Google, Bing and Yahoo. Think of your...

Search Engine Optimisation

Search Engine Optimisation (SEO) is the process of improving the visibility of a web site or web page in search engines via the natural or unpaid (Organic) search results. (Wikipedia) Other forms include search engine marketing or paid listings such as Google Adwords. Page ranking is dependent on how frequently a website appears in search results and how many visitors the site receives from...